Ryota Murata is a Japanese champion boxer with his eyes firmly fixed on the world stage. But he had one fight to win before he could reach it and challenge for the title. I was asked to come up with a design for a t-shirt which he would wear into the ring for that fight. But I was only given an hour to do it. So I decided to play on his personality - polite and down to earth but fierce as f*ck.
Initial concept / Creative / Design