ROYAL_LONDON

 

The Last Thing I Did At VCCP

 

In my last couple of weeks at VCCP I was thrown onto a pitch for Royal London,
one of Britain's oldest insurance companies, which has been going since the 1800s. 
Johnny and I came up with the insight that "people cared more in the old days",
which spawned the line, "We're so yesterday". Then I wrote a bunch of scripts about a
spokesman who travels through different time periods whilst explaining their products in
entertaining ways, including some of the scenes you see in this film. Legendary legend of legenddom,
Chris Birch, then joined the project and he and Johnny did an excellent job of making it awesome.

Role:
Initial concept

Credits:
CD - Johnny Parker
CD - Chris Birch